Interior Lab are a Hampshire based interior fit-out and refurbishment business. We were asked to refresh their logo, retaining the elements but tightening the form and modernising the look.
The new logo is more flexible for use on different brand collateral and with the loss of the keyline feels more commercial and current. The typeface has not been changed but we removed the cross bar of the ‘A’ to add personality and again move it a step further from the old branding.