At St Lawrence College School, their belief is that curiosity is bigger than any classroom. With this is mind their forward thinking Director of Marketing wasn’t going to let lockdown stop their Open Day.
Farrow Creative suggested a bespokely designed and built E-shot to promote the live virtual Open Morning. Recipients could book the event via the online mail and view the inspirational videos.
Directly targeting your audience via your data base enables the viewer to click through to the website, social media and to forward the mail to other interested parties.
It’s a powerful, engaging and immediate way to distribute your marketing message.