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22 June 2017

Developing Business-ready Graduates

Sam is a mentor and regular speaker on the MBA programme at the University of Surrey Business School. This month, she joined a panel discussion for programme leaders and directors of learning and teaching, looking at curriculum design for graduate courses to meet the needs of today’s students and markets.

Among the other contributing experts were senior executives from BMW Group, Verizon Wireless and Education UK. Sam fielded questions on a range of marketing and branding topics, and took part in a small-group exercise looking at how these topics can be taught effectively and engagingly in the digital age.